ITune business its a lot of that Music downloading from the individual artists, a photo art, and their album music, people take that to the gym and exercise with it.

Now the car equip with the GPS and the ...I think other than the radio, you have the music to listening to in the car, or the van for the kids. Like Aria they used to watching the Cartoon inside the car. 

For example, people have a different reason how they selecting their music gerne and some like raps, some like soft rock, or metal, or Enya those. Tamang like Enya, New Age. She is a combination of herself, in several recording in different instrument and makes into an album, you cannot really doing that in the Live show, but that can be an album itself.